General description
This course aims to enable the student to build and possess the appropriate skills to use and invest all knowledge and technologies available in the organization to redevelop and renew everything in terms of organization, technology and behavior to comply with modern factors and variables represented in the expansion of the internet applications and the information and communications revolution. To achieve this objective, the course has focused on clarifying the importance of information in accomplishing the work of the director, and the mechanism of transforming information into knowledge, which paves the way to show the characteristics of different knowledge and its different patterns and processes and how to manage and systemize it and measure its effectiveness, in addition to showing the importance of organizational learning as an important tributary of knowledge and its management, and finally the course focuses on the importance of intangible assets such as cognitive creativity and it highlights the role of intellectual capital and its impact on creating added values for the organization.