Topic outline

  • General description

    The purpose of this course is to provide students with fundamental concepts and tools that help them to identify and deal with strategies in organization. This can be done by understanding the fundamentals of strategic management and its stages, components, and its main obstacles. This module will identify the meaning of the organizations vision and mission, and environmental analysis: Internal and external analysis. Competitive structure and building competitive strategies will be studied along with strategic alternatives, choices, and organizations generic strategies. Strategy implementation and evaluation will be investigated and finally the field of information technology will be visited by understanding the role of strategy and its function in information technology companies.